The Pew Research Center (USA) has released a new report on who’s not online and why. Many non-users cite a constellation of factors that include usability, accessibility, and digital skills. The number of people in this category, 32% of all non-users, is almost twice what it was 3 years ago. Also interesting is that only 17% of non-users think they could get started on their own, while 63% think they would need some help getting started.
The relevance issue — why should I bother? — takes the #1 position, but this is somewhat undercut by the fact that 44% of non-users have asked someone else to look something up or complete a task on the Internet.
Source: Raising the Floor Newsletter – October 2013
About Raising the Floor (RtF): Raising the Floor (RtF) is an international coalition of individuals and organizations working to ensure that the Internet, and everything available through it, is accessible to people experiencing accessibility barriers due to disability, literacy, or age. Of particular concern are people who are underserved or unserved due to the type or combination of disabilities they have, the part of the world they live in, or the limited resources (financial or program) available to them. A central activity of Raising the Floor – International is coordination of an emerging consortium to build a Global Public Inclusive Infrastructure (GPII). For more information see http://raisingthefloor.org.